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40K Sixth Edition to arrive early July?

06/06/2012 2 comments

At the weekend I noticed that GW’s website is no longer offering the main 40K rulebook for sale. Since they usually discontinue items four weeks or so before their replacements arrive I’m going to throw my hat into the ring and predict a release date either Saturday 30th June or the following weekend, Saturday 7th July.

This would make a great deal of sense for a number of reasons.

  1. It’s more or less exactly two years to the day after the release of the 8th Edition of Warhammer Fantasy and given the success of that enterprise they may be hoping that warp lightening will strike twice.
  2. It’s close to the end of the school year for many countries and it would fiscally behove them to provide the Snotling Market with a ready-made excuse to spend their summer in store.
  3. It’s very close to many people’s (and parents) pay days so most will have £60 or so spare cash burning a rulebook-shaped whole in their pockets.
  4. It’s a smart thing for them to do from a corporate standpoint, their fiscal year started in June so this will bump up their Q1 and Q2 sales without cutting in to the inevitable peak in Q3 caused by The Hobbit and Christmas.

Or I could be completely off target, it wouldn’t be the first time!  Anyway, what do others thinks?  Feel free to comment in the usual way.